Hi, I'm CC.
I'm a Vietnamese-American creative, entrepreneur and artist. I moved to Los Angeles in 2016 to make up for all the sun I missed out on while growing up in Portland, Oregon. My upbringing and experiences have taught me a thing or two about mashing disparate ideas together, collaborating with a diverse cast of characters, and staying curious.
As a hybrid brand strategist and producer, I merge creativity with vision and thought leadership when working with brands, agencies and startups.
In all that I do, I value being the creative catalyst—not just pushing the brief. I love connecting people and ideas in engaging ways to move creativity and compassion forward.
I've spent the past 8 years working for the raddest PR, design and creative agencies. Most recently, I led brand strategy, communications and program development for digital agency Instrument—evolving and growing the company’s world-class reputation. I’ve also worked on campaigns for Nike, Google, Red Bull and TEDx as a digital and brand strategist.
I am currently the Brand Director for LA-based design studio Public-Library and continue to pursue passion projects and freelance work in fashion, art, design, sport, and lifestyle.
For resume or freelance inquiries: email@example.com